1 Lakh+ Viewers in 7 Days - ‘Aamar Boss’ Marks a Big Win for Bengali Cinema

Windows Production continues to raise the bar for regional cinema with Bohurupi becoming a massive digital hit. Within just 7 days of its premiere on ZEE5, the film has clocked over 1 lakh viewers, marking a phenomenal response for a Bengali-language film on OTT.
Directed by Shiboprosad Mukherjee and starring him alongside Koushani Mukherjee, Bohurupi has struck a chord with audiences for its unique narrative and emotional resonance. After a record-breaking theatrical run earlier this year, its digital debut on May 9 has once again proven that powerful storytelling transcends platforms.
In a joint statement, the filmmakers shared: "Bohurupi has always been a story that connects deeply with the audience. Seeing it reach 1 lakh households in just a week validates the kind of stories we believe in. Digital is no longer just a platform; it’s a space of impact. We’re grateful for this love."
As the numbers grow by the day, Bohurupi continues its journey from being a theatrical blockbuster to a digital sensation, once again proving that compelling regional cinema has a wide and loyal audience.